You can quickly add eye-catching visuals to your ad with the Text Effects widget. You can also specify what happens when a viewer clicks the widget, in the same way you assign actions to a text overlay.

The widget's animation pauses when a viewer pauses the ad.

Before you start

• Create an In-Banner Video creative, an In-Stream Video creative, or a Rich Media creative. For steps, see Assembling a creative from a template or Assembling a creative from scratch.

To add a Text Effects widget to a creative

1. Navigate to the Division, Account, and Campaign of the creative.
2. Click the Campaign Management tab, then click the Creatives tab.
3. Click Edit for the creative. The Mixpo Studio opens.
4. Add the widget to your creative:
   1. Select the canvas tab that you want to add the widget to.
   2. Click the Overlays tab, then click Widget.
   3. Click Our stock library.
   4. Select the Text Effects widget, then click Add media. The widget is added to your creative.
5. Select the Text Effects widget. In the settings area, new widget options appear.
6. In the Overlay name field, type a name for the widget. The name is displayed in reports about the widget.
7. To change the size of the widget, click and drag the sizing handles on the corners of the widget.
   Note: To make sure that the live ad is optimized for mobile devices, the widget should be at least 44 × 44 pixels, so that it is big enough for viewers to tap. If you added the widget to the Timeline Canvas tab, leave at least 44 pixels between the widget and the bottom of the creative, so that viewers can tap the video player controls.
8. Depending on how you want the ad to respond when viewers interact with it, select from the following:
   • If you want to draw viewers' attention to your ad, you can allow the ad to expand when a viewer interacts with any area of the ad, including the Text Effects widget. Select the Enable built-in mouse actions check box (default).
   • If you want to provide a full experience in your ad using a variety of overlays and interactive behavior, you can assign an action to the Text Effects widget, such as opening a panel. When the viewer clicks outside the Text Effects widget, the ad opens a new webpage. To do this, clear the Enable built-in mouse actions checkbox. Expand the Actions area, then select the desired behavior from the Actions list. For background information and steps to configure actions, see Specifying what happens when viewers interact with ads.
9. If you added the widget to the Interactive Display tab, by default, the Text Effects widget animates indefinitely. If you want the widget to stop animating, select the Limit animation time check box, then type the number of seconds that you want the widget to animate for.
10. From the Effect drop-down list, choose a visual effect for the text, such as 3D rotate.
11. From the Font drop-down list, choose your font.
12. In the Message field, type the text that you want to display.
13. Adjust the Text color, Blur color (if applicable), and Opacity to achieve the expected visual results.
14. If you added the widget to the Timeline Canvas tab, specify how you want the widget to appear in your video sequence. Do the following:
    1. ​From the Enter and Exit drop-down lists, select the entrance and exit animation effects.
    2. In the Duration field, type the number of seconds that you want the widget to appear for.
    3. In the Start time field, type the number of seconds into the video that you want the widget to appear.
    Tip: You can also drag the widget on the visual timeline to adjust the timing. For steps, see Adjusting the timing of video content using the visual timeline.
15. Click Save.
16. To test that the creative appears the way that you want it to, return to the Mixpo Platform and click Preview.