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Adding a Twitter Pulse widget to a creative

The Twitter Pulse widget is an all-in-one Twitter widget. The widget displays a rotating library of your most recent tweets, and allows viewers to interact with the content by replying to a tweet, retweeting a tweet, following your Twitter feed, visiting links in the tweet, and so on.

Twitter Pulse widget

When a viewer interacts with the content in the Twitter Pulse widget, the video pauses and a separate browser window for Twitter content opens.

For steps to add alternate Twitter content to your ad, see the following articles:

Before you start

To add a Twitter Pulse widget to a creative

  1. Navigate to the Division, Account, and Campaign of the creative.
  2. Click the Campaign Management tab, then click the Creatives tab.
  3. Click Edit for the creative. The Mixpo Studio opens.
  4. Add the widget to your creative:
    1. Select the canvas tab that you want to add the widget to.
    2. Click the Overlays tab, then click Widget.
    3. Click Our stock library.
    4. Select the Twitter Pulse widget, then click Add media. The widget is added to your creative.
  5. Select the Twitter Pulse widget. In the settings area, new widget options appear.
  6. In the Overlay name field, type a name for the widget. The name is displayed in reports about the widget.
  7. To change the size of the widget, click and drag the sizing handles on the corners of the widget.
    Note: To make sure that the live ad is optimized for mobile devices, the widget should be at least 44 × 44 pixels, so that it is big enough for viewers to tap. If you added the widget to the Timeline Canvas tab, leave at least 44 pixels between the widget and the bottom of the creative, so that viewers can tap the video player controls.
  8. In the Twitter screen name field, type the username of the Twitter account whose content you want to display, with or without the @ symbol. For example, if you want to display content from https://twitter.com/mixpo, type Mixpo or @Mixpo.
  9. By default, the widget displays the 10 most recent tweets from your Twitter feed. To change the number of tweets that are displayed, specify a number for the Maximum tweet count.
    Note: The maximum tweet count includes retweets and replies. If you decide not to display retweets or replies, fewer tweets might be displayed.
  10. Specify whether you want to display retweets and replies:
    Warning: If you decide not to display retweets or replies, make sure that the most recent content in your Twitter feed includes original tweets. Otherwise, the widget will display empty content.
    • By default, retweets are displayed. If you don't want to display retweets, clear the Include retweets check box.
    • If you want to display replies, select the Include replies check box.
  11. Specify how long you want each tweet to display for in the Seconds per tweet field. In the ad, a progress bar shows the time remaining for each tweet to display.
  12. By default, the widget displays your Twitter profile picture. To display the Twitter logo instead, select the Replace profile image with Twitter logo check box.
  13. Adjust the look and feel of the widget by selecting the font colors, background color, and background opacity.
  14. If you added the widget to the Timeline Canvas tab, specify how you want the widget to appear in your video sequence. Do the following:
    1. ​From the Enter and Exit drop-down lists, select the entrance and exit animation effects.
    2. In the Duration field, type the number of seconds that you want the widget to appear for.
    3. In the Start time field, type the number of seconds into the video that you want the widget to appear.
    Tip: You can also drag the widget on the visual timeline to adjust the timing. For steps, see Adjusting the timing of video content using the visual timeline.
  15. Click Save.
  16. To test that the creative appears the way that you want it to, return to the Mixpo Platform and click Preview.
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